FTC and Facial Recognition | Toledo Ohio Attorney


Face Scan

On August 29th, 2013, Facebook (Nasdaq: FB) announced a new set of privacy terms which included this:

We are able to suggest that your friend tag you in a picture by scanning and comparing your friend’s pictures to information we’ve put together from your profile pictures and the other photos in which you’ve been tagged.

Essentially, this means that the day of facial recognition on a wide and unprecedented scale has arrived. While this technology has the capacity to do quite a bit of good in some areas, it’s potential for abuse is high. On your Facebook news feed, you may begin to start seeing tag suggestions for friends (if you haven’t already). The roll-out of this technology has already generated a fierce online debate. The Federal Trade Commission has announced that it has initiated an inquiry into the practice. Read the full story courtesy of Reuters here.

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